Command Records, 1959, and Josef Albers

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Command-RS800SD-PersuasivePercussion-JosefAlbers

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Josef Albers, famous painter, was hired by a cheapo label to change their status among record companies. This move was a total success. The label was once known as Waldorf Music Hall, then as Grand Award. I will go back and show those eventually. Right now, I begin with the splash that the company began with, in 1959. They brought out a new label: Command, and hired Albers to give them a new presence. Eventually the owners were able to sell the company to a larger company. Since their taste in music did not change, the success of the company must have been due to graphic arts.

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